Quote from JimB on 06/20/07 at 2:55pm:Quote from Carmine_Difazio on 06/19/07 at 4:54pm:Hello JimB:
Do you have the NPD link which is the source of the numbers in your post?
Carmine D.
Carmine,
If you look a little closer you will find the link below the numbers where I got the numbers from. USA today was using the NPD numbers not I.
Hello JimB:
Here's the USA Today article verbatim with the link you provided as the source for the percentages by vacuum brand in your post (see below):
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By Bruce Horovitz, USA TODAY
Dyson is about to enter rare air.
Not satisfied with its wild success in turning the mundane vacuum cleaner into a high-tech, high-style, high-priced device, Dyson on Monday will announce plans to try to do the same in the USA with commercial hand dryers.
Next month, the upstart British company whose vacuums costing up to $599 quickly became top-sellers in the USA, will roll out the $1,400 Dyson Airblade hand dryer. They've been sold in Britain for about nine months and already are hot tickets there.
The device, which kicks on when folks place their hands in it, dries hands in about six seconds. It pushes unheated air at great force — roughly 400 mph — through a gap the width of an eyelash that runs the length of the dryer. A special filter sanitizes the air.
The device works much like the compressed-air dryer at a carwash. The water isn't evaporated by hot air, but rather is pushed away by compressed air moving at great speed. As a result, the Airblade uses roughly one-fourth the energy of conventional hand dryers.
FIND MORE STORIES IN: James | Carl's Jr | Dyson
"We've taken a totally different approach," says James Dyson, the CEO and inventor whose face has become familiar thanks to appearing in ads for his vacuums. Airblade is his first non-vacuum product.
His goal: to own the business of drying hands in restaurants, hotels and businesses.
Hand dryers look to be a business in which Dyson could clean up. The USA has 19.5 million public washrooms. U.S. paper towel sales are $2 billion, while the hand dryer market is about $54 million. Dyson aims to steal share from makers of both.
"I'd be nervous if I was in this market and saw Dyson entering," says consultant Martin Lindstrom. "There have never been emotions attached to this decision-making process before."
Will consumers actually care about hand dryers? "At the end of the day, Dyson's going to try to brand hair dryers," says David MacGregor, analyst at Longbow Research. "But if it's not extremely innovative, that will be difficult."
Ted Selame, president of BrandEquity International, a brand consultancy, says the product's biggest problem may be its name. "Airblade sounds like it could chop off your hand."
But Dyson says he intentionally picked an eyebrow-raising name. "This is serious technology, and we wanted an edgy name to get that across."
Similar devices have been used in Japan for years, and Mitsubishi began selling one in the USA about 18 months ago, says Chuck Applebee, product manager at Mitsubishi Electric & Electronics USA. "(Dyson has) made some pretty nice improvements, but conceptually it's a copy of ours," he says.
Dyson bristles at Applebee's claims and says his dryers are a "totally different" technology.
The Airblade has at least one big fan: Dana McClure, a Carl's Jr. franchisee who is testing the dryers at his Corona, Calif., location.
McClure was fed up with his conventional hand dryers breaking down, and he dislikes the cost and environmental trail of paper towels.
He had the two Dyson hand dryers installed a month ago and both have worked perfectly, he says.
Even customers are going gaga. They often drag friends into the restroom to try them, McClure says. "It's the first time I ever heard my guests talking so positively about our restrooms."
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Hello JimB:
Please direct the Forum readers to the paragraph and section in the above USA Today article and the link you provided for it with the percentages in your post:
Quote from JimB on 06/19/07 at 11:40am:
DYSON LEADS SALES
Leading makers of upright vacuum cleaners for consumers in revenue:
Dyson 25.2%
Bissel 15.3%
Hoover 12.8%
Eureka 11.9%
Dirt Devil 10.0%
Kirby 8.9%
Oreck 5.8%
Kenmore 5.4%
Euro-Pro 1.0%
For three months ending in April Source: NPD
http://www.usatoday.com/money/industries/manufacturing/2007-06-17-dyson-usat_N.htm?csp=34
I've looked close. Read. Asked several times. But I'm still not seeing the connection between the USA Today article on the dyson airblade and the vacuum cleaner sales percentages and USA Today link. And can you explain what is meant by:
"Leading makers of upright vacuum cleaners for consumers in revenue." I'm drawing a copmplete blank on what this means.
Or are you still just trying to "punk" me?
Duck and dodge, bob and weave.
Carmine D.