Vacuum Cleaners Discussions |
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Trebor
Joined: Jan 16, 2009
Points: 321
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New Oreck vacuums
Original Message May 5, 2010 5:19 pm |
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Today I fortuitously stopped at the local Oreck dealer.
Mike, the owner of several Oreck franchises and a few multi-brand stores had brought his new Edge upright from home, as stock had not arrived yet.
It has a more powerful motor, with a true floating head. LED lights, infinite speed control AND and on-board stretch hose with a permanently attached telescopic crevice tool that is automatically active when the handle is in the upright position. It lacks the Pilot's pivot head and the Halo's germ killing light. A model incorporating all three features is under development. It is still easy to push, although it weighs 10 lb and requires a bit more effort than previous models.
There is a commercial OBT upright made by Stein (Sebo) that is very nice at only 450.00. Oreck WILL be offering a bagless upright, but dealer participation is optional. The new canister is color matched to the Edge and designed to be leaned on as the user vacuums stairs. Odd looking bare floor/crevice tool, no swivel neck. The bristles fold in to form the crevice tool, and the wand is inserted into a neck that curves more than 60 and less than 90 degrees, much like the OLD bare floor tools made of wood with the metal neck screwed on. A turbo tool is included and a dusting brush.
A cute little bagless canister is available for 49.99 Oreck has increased market share and has 89% brand recognition as a vacuum cleaner. They have become #1in air purifier sales. (Mike did not say if that was dollar volume, or units or both.
The price of the Edge and matching canister will be about 750.00
Oreck is still marketing, still developing product, and still building a loyal customer base.
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CarmineD
Joined: Dec 31, 2007
Points: 5894
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Re: New Oreck vacuums
Reply #222 Jul 9, 2010 5:40 am |
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Carmine, These guys like DIB, Hardsell and a few others probably couldn't show us how 7X13=28. They probably think it is 91. But I can add, multiply and divide and come up with 28 using the new math of Lou Costello. Procare
Procare:
I never fail to laugh when I see/hear Lou Costell do that skit. Classic. Thanks for the memories. Carmine D.
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CarmineD
Joined: Dec 31, 2007
Points: 5894
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Re: New Oreck vacuums
Reply #223 Jul 9, 2010 7:34 am |
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Not in the UK. Hoover, Electrolux and Goblin were sold exclusively at department stores. Only exception was much later in the 1970s when Vax were sold d-t-d. I would say the more expansive geography and population of the US vice UK made HOOVER and LUX more conducive to d-t-d sales from their inception with the advent of electricity in the US up to the mid-late 50's. Both brands were the top sellers both new and used. Others like GE, Westinghouse, Singer, Lewyt, Royal, even Eureka were small potatoes both new and used sales. I carried and sold new Westinghouse canisters in the late 50's and early 60's. By then WH stopped making uprights. The canns were the worse new vacuums I ever sold for quality/performance up to that point in my business, new/used. In the 50's, HOOVER stopped the d-t-d sales and went into department stores and indies. In the 60's when HOOVER made the decision to go heavily into the big box stores, vice its mainstay vacuum indies, its product quality deteriorated too IMHO. Lux now AERUS to its credit started and stayed d-t-d with a short stint in department stores that failed and it exited. A good vacuum product then and now.
Carmine D.
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Trebor
Joined: Jan 16, 2009
Points: 321
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Re: New Oreck vacuums
Reply #225 Jul 9, 2010 8:40 pm |
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Regarding the electrolux flirtation with retail
1) the branches had complete control of all the kiosks in the retail venue 2) 96% of all the customers who stopped in at the kiosk here NON Electrolux customers, the remaining 4% had fallen through the cracks somewhere along the line, or they would not have been in the vac dept of a retail store 3) the units for sale were the lowest end, stripped down models, not available at the branch. 4) if a customer bought from a branch but was referred by a kiosk person a commission spiff was paid
All anyone wants to remember about the retail venue was the six weeks it took to deplete the stock after the program was abandoned. When a District manager got behind the program, and had everyone on board, the retail and DTD elements complemented each other. When a salesman ran into a store bought Lux he thanked the customer for being with Lux and took note of her name and adress and checked to make sure she was added to the data base, if she was not already. bag delivery, service checks. then brought her into the branch customer base as a loyal customer. The old timers saw it as competition rather than an opportunity. If their customers were being taken care of, they had nothing to worry about.
Lux grew to nearly 600 branches in the 70's under Con Foods when all they had was a deluxe tank, a standard tank, a commercial canister. and the B-8 polisher/shampooer. Poor management was the downfall of an American Icon
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CarmineD
Joined: Dec 31, 2007
Points: 5894
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Re: New Oreck vacuums
Reply #226 Jul 10, 2010 7:08 am |
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PorcareMike W, and Carmine, I apologize if I errored but according to several ninety plus year olds that are not in the vacuum cleaner business but consumers all vacuum cleaners started out to get their businesses going after the success of the early Electrolux company that did the Door to Door sales. Procare Hello Procare:
Amen. I trust the oral tradition of the old timers and what that they hand down. In the 50's many women did not drive. Not like today and everyone drives. Or most families had one car and the m,an of the house used it for work. Women were stay at home moms and parents. Very common for them to call indies like me and ask to buy a new vacuum. Most indies had a "road" man [ I did for many years, my business partner, best salesman I ever met] whose job it was to check vacuums in need of repair in the home/sell new vacuums on the road. Even vacuum brands that weren't sold new/used d-t-d ended up getting sold door-to-door to these fine ladies. Big box stores were still not part of the American way of life like they are today, except grocery stores. Most Americans went to a local neighborhood butcher for meat, a local baker for bread and desserts, and a vegetable/fruit vendor came by sometimes with horse and cart to sell to their produce to the neighbors. Milk and eggs were still delivered d-t-d right up to the 60's. Local neighborhood Mom and Pop grocery stores were still part of American life as were drug stores, watch repair/clock and cobblers [shoe repairers]. Good old days as they say. Carmine D.
This message was modified Jul 10, 2010 by CarmineD
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CarmineD
Joined: Dec 31, 2007
Points: 5894
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Re: New Oreck vacuums
Reply #227 Jul 10, 2010 7:10 am |
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Regarding the electrolux flirtation with retail
1) the branches had complete control of all the kiosks in the retail venue 2) 96% of all the customers who stopped in at the kiosk here NON Electrolux customers, the remaining 4% had fallen through the cracks somewhere along the line, or they would not have been in the vac dept of a retail store 3) the units for sale were the lowest end, stripped down models, not available at the branch. 4) if a customer bought from a branch but was referred by a kiosk person a commission spiff was paid
All anyone wants to remember about the retail venue was the six weeks it took to deplete the stock after the program was abandoned. When a District manager got behind the program, and had everyone on board, the retail and DTD elements complemented each other. When a salesman ran into a store bought Lux he thanked the customer for being with Lux and took note of her name and adress and checked to make sure she was added to the data base, if she was not already. bag delivery, service checks. then brought her into the branch customer base as a loyal customer. The old timers saw it as competition rather than an opportunity. If their customers were being taken care of, they had nothing to worry about.
Lux grew to nearly 600 branches in the 70's under Con Foods when all they had was a deluxe tank, a standard tank, a commercial canister. and the B-8 polisher/shampooer. Poor management was the downfall of an American Icon
Not just Lux, but many a good company and product.
Carmine D.
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Venson
Joined: Jul 23, 2007
Points: 1900
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Re: New Oreck vacuums
Reply #228 Jul 10, 2010 11:05 am |
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Not just Lux, but many a good company and product. Carmine D.
It's all a matter of values and unfortunately times have changed not necessarily for the better. In past, at least in my assessment, it was a lot more about pride in manufacture and pride of ownership.
Also back at that same place in time, talking 50 years or so prior to present, the guy who gave you the shirt of his back was esteemed for his good heart. That outlook is long gone and there's come to be a quite a reversal of perspective. Now its all about how many shirts and fancy suits, properly branded of course, a guy has to put on his own back. Meaning no one gives a darn about how much you can give -- any schmuck can give himself or his stuff away -- but not every knows how to get. And so now, God bless you Donald Trump, we kneel and praise those who have a knack for drawing in money. Though you'd have a hard time selling me on a specific vacuum cleaner just because of high sales volume, there are scads of other people more than willing to buy into the hype merely because it appears that everybody else is buying one. It being the computer age, there's no problem in changing molds, colors, etc., to make the same old thing appears to have a new face. Anything that will keep vacuums moving off the shelves and cash flowing is what counts now. If quality is sacrificed, no matter, they'll sidetrack you with off-the-wall rhetoric to make you think its not. Venson
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Trebor
Joined: Jan 16, 2009
Points: 321
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Re: New Oreck vacuums
Reply #229 Jul 11, 2010 5:12 pm |
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It's all a matter of values and unfortunately times have changed not necessarily for the better.
Venson,
There is hope. I am taking an MFA in Interior Architecture and Design online through Academy of Art University in San Francisco. A required class is Sustainable Design. Fords new plant was built by refurbishing the old one, a model of environmental and ecological responsibility. Interestingly, Ford was the only one of the big three to avoid a government bailout. When one begins to consider the earth not as resources, but as a gift, it follows that one must consider all people and life itself the same way. There is a long way to go, but great strides are happening. Either we will reach the tipping point where enough manufacturers are on board with the green consciousness to survive in the marketplace, or we will perish as a species because we have tipped the earth so far into imbalance that our demise will be the only way to ensure survival of the planet. The jury is still out, but there is more hope than you may realize.
Peace,
Trebor
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