Vacuum Cleaners Discussions |
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Venson
Joined: Jul 23, 2007
Points: 1900
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Sir James Dyson plan to fill UK's engineering vacuum
Original Message Mar 10, 2010 11:04 am |
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Venson
Joined: Jul 23, 2007
Points: 1900
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Re: Sir James Dyson plan to fill UK's engineering vacuum
Reply #41 Apr 28, 2010 3:20 am |
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. . . Dyson's PR machine is as well oiled as ever.
Hi MOOseUK,
These days that's what it's all about. Hearsay, sound bytes and video clips to make you feel "fluffy" inside. I'd ask if in reality the queen sent someone off to Harrod's or wherever to buy a houseful of fans or if Dyson somehow "contributed" to the effort. Best, Venson
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CarmineD
Joined: Dec 31, 2007
Points: 5894
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Re: Sir James Dyson plan to fill UK's engineering vacuum
Reply #43 Apr 28, 2010 7:14 am |
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Two pieces of news off the back of the Dyson R&D job announcement this week... Sunday Times Rich List 2010 Whilst I personally think these lists are little more than speculation, if you do follow them you might be interested to learn that James Dyson has seen his net worth rise 64 per cent from GBP 560m to GBP 920m http://www.swindonadvertiser.co.uk/news/8117554.Dyson_cleans_up_in_the_rich_list/ Royal approval for AirBlade The Sun newspaper reports that Buckingham Palace has been fitted out with the Dyson AirBlade and illustrated by a mock-up photo of the Queen using the hand drier. Perfect news fodder for getting their message in to the tabloids - Dyson's PR machine is as well oiled as ever.
Spelled vacuum wrong in the first sentence. And is using 2008 financial and wealth results. Dah! It's 2010. Sir James is living in the past glory days. Time to get a new gig/rap.
Carmine D.
This message was modified Apr 28, 2010 by CarmineD
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M00seUK
Joined: Aug 18, 2007
Points: 295
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Re: Sir James Dyson plan to fill UK's engineering vacuum
Reply #44 Apr 28, 2010 5:23 pm |
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Spelled vacuum wrong in the first sentence. And is using 2008 financial and wealth results. Dah! It's 2010. Sir James is living in the past glory days. Time to get a new gig/rap. Carmine D. 1) Vacuum spelling: It's a local newspaper - they probably can't afford to employ a sub-editor at the moment. 2) 2008 results: To be fair, Dyson only currently have public accounts made up to 31 Dec 2008.
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M00seUK
Joined: Aug 18, 2007
Points: 295
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Re: Sir James Dyson plan to fill UK's engineering vacuum
Reply #45 Apr 28, 2010 5:43 pm |
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Hi MOOseUK, These days that's what it's all about. Hearsay, sound bytes and video clips to make you feel "fluffy" inside. I'd ask if in reality the queen sent someone off to Harrod's or wherever to buy a houseful of fans or if Dyson somehow "contributed" to the effort. Best, Venson Hi Venson, yes indeed. There's been a fair number of British companies with good consumer products, but most haven't a clue when it came to good PR. Many had this 'old school' business attitude and were deep down resentful of enquires from journalists. It would be fair to say that Dyson quickly embraced the American style of PR and haven't looked back since. With the 'royal' airblade sales, I'm sure Dyson would have considered supplying them at cost, if asked. But, I'd imagine the Royal family aren't pushed when it comes to building maintenance costs and so equally, Dyson could have called the shots. One of the benefits of having a unique product offering.
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