Vacuum Cleaners Discussions

It's true, no more clutch.  It uses a brushroll motor.

HARDSELL wrote:

However, the huge difference is HOOVER vacuums are much less expensive [big box retail venue where model changes are more frequent], much better performers [per March 2009 Consumer Reports HOOVER has 7 of the 20 top uprights including the number 1 and 2 of the 10 top canns].  HOOVER vacuums have a longer production life for sales [read: parts and repairs].  Example:  Empower, Fold-away, Elite, TEMPO, WT's are years even decades into production.  Not true with your fave brand, if it still is dyson.  DC07, gone.  DC11, gone.  DC14, gone.  DC18, gone.  DC17?   

BTW, dyson eeked out the 13 th and 19th spot in uprights and 17th spot in canns according to the latest CR.  And the 19th rater is getting axed by dyson.  Why?  The useless $135 clutch.

Carmine D.

Just to confirm (Canada anyway), there is no clutch on the DC27. Separate brush motor controlled by a switch behind the ON/OFF.  New roller, much longer bristles.  Nice machine all in all.

Dusty

Dusty,

Besides the brushroll and motor, what are some of the key features Dyson reps are telling you of this machine?

How do you plan to sell it vice a DC17/14/07?

Thank you.
DIB

DysonInventsBig wrote:
Hi DIB,

That's basically all the Dyson reps have to say, for the most part it's up to us to figure selling points out.  Before anyone jumps on the Dyson reps btw, we have the same experience with most other brands...reps are paper pushers and only know what's in the brochure.

In our store this unit will replace the DC14, we've already dropped the DC07 as it's becoming a department store only model. The DC17 isn't available in Canada.

As far as new bits and pieces go, the floating head is now spring loaded assuring full contact with the flooring surface The ubend is now hinged so you can't lose it and is also clear so there is no need to remove it to check for a blockage.  Filter maintenance is every 3 months, washable hepa, washable pre-filter.

Dusty

Just curious Dusty.  You don't have to answer if you don't want to.  I'll understand.  Based on a previous post, I am under the impression that the DC27 models were ordered by you BEFORE you saw them.  Were these "forced" on you as a dyson dealer?  Of did you have an option to say yes/no to the DC27's? 

On your end, not having a DC07, kicked around here in the USA for $339 and DC14 sold here in the USA for $399 [before discounts] and the DC17 kicked around for $439 in the USA, I can see where the DC 27 would be a potential seller DEPENDING ON THE SELLING PRICE. 

Carmine D.

However in the USA with a $479 price tag for a DC27 and vacuum customers' access to the other dyson models [DC07, DC14, DC17] in the big box retail stores [both new and refurbs at half the price of new] which are much cheaper than the DC27, selling a DC27 becomes extremely difficult.  Unless the reatailers "kill" sales on DC07 and DC14 because of the useless clutches.  A very real possibility.  Framing DC27 sales in that light [don't want the clutch which costs an extra $139 and fails in/out of warranty] makes them a DC27 a better seller.  Especially if dyson customers are inclined trade up their dysons for clutchless models when the clutches go out.  Of course, by then customers may be so disenchanted with a $500 dyson in need of a repair for $130 that a new dyson is out of question [save for the 10 percent loyal dyson brand buyers].

Carmine D.

CarmineD wrote:
We pick and choose  from any product line we sell.  If we were forced to carry anything we'd drop the line.  The DC27, based on the lack of clutch alone seemed to be a better choice to sell than either the 07 or the 14 machines so we had no problem bringing them in.

The DC07's will now be discount store only vacs, retails at $399.  The DC14's currently sell for 499 and the DC27 sells for $549. The DC25 which is by far our most popular machine sells for $599.

Dusty

dusty wrote:

Same in the UK, the DC27 will replace the DC14 as that did the DC07.    Shame Dyson are not trying the separate motor for the brush bar in the UK on the DC27!

DC18

CarmineD wrote:

Good point. However, $479 is the price of the "Total Clean" model that comes with extra attachments like the mini turbine head and flex crevice tool. I believe that Dyson will introduce a base model "All-Floors" version of the DC27 that will start at $399; it certainly must be priced lower than $450 because that's the price of the DC17 All Floors model. Of course, for this to work, the DC07 and DC14 must be discontinued, or face serious price cuts because the DC27 would be in the same pricing category.

dusty wrote:

Thanks Dusty.  Those model prices are high vice US dyson market.  If I remember correctly, for $499 a TARGET store buyer this week can purchase a DC25 and receive a DC16 [free]. 

Carmine D.