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DC18


Dyson, Sebo and Bissell user

Joined: Jul 25, 2007
Points: 294

The New Dyson DC27 Upright!
Original Message   Jan 6, 2009 5:45 pm
Having another topic mentioned some new vax machines on a Littlewoods website, I had a look around to see what else might be new and came across the 'new' Dyson DC27 Upright, see link below:

http://www.littlewoods.com/rf/s.do?Np=1&Ns=&Ntk=littlewoods_search&Ntt=dyson&Ntx=mode+matchallpartial&Nty=1&Nu=this_product&pageSize=12&Nao=0&cmEvent=page_navigation

They have 2 Models on their website 'Animal' and 'All Floors', first look suggests an update version of the US DC17 but for the UK\Europe markets.  This will be the replacement for the popular DC14.  I thought a separate motor for the brush bar like the DC17 would have been standard, but looks like it uses the DC04\DC07\DC14 clutch setup!   Not sure as the website doesn't say if it just has a slim root cyclone technology or the core is included!   It does look like it has more small cyclones than the current DC14 and DC15 and DC25 models.  See picture of DC27 All Floors model below!  DC18

+DC27+All+floors++upright+clea... 

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DC18


Dyson, Sebo and Bissell user

Joined: Jul 25, 2007
Points: 294

Re: The New Dyson DC27 Upright!
Reply #11   Jan 7, 2009 4:30 pm
Your welcome DIB. 

Yes that is true, even on the earlier DC01, DC02, DC03 the pre motor filter was not part of the cyclone assembly!   Be interesting to see what the difference between the DC17 and DC27 is especially as there is a US version of the DC27!

DC18

DC18


Dyson, Sebo and Bissell user

Joined: Jul 25, 2007
Points: 294

Re: The New Dyson DC27 Upright!
Reply #12   Jan 7, 2009 4:36 pm
Motorhead

The clutch versions are the UK\Europe ones, if you look at the front facing DC27 off Sam's Club (US) model no clutch set up is there!  The brush bar on that one looks like the DC17, and probably like the DC17 uses a separate motor to power the brush bar.  Be interesting to see if the UK\Europe ones with the clutch setup still has the same brush bar as the DC03\DC04\DC07 and DC14!  If there is not really any difference from the DC27 to the DC17, they could have 'tweaked' the DC17 for the UK market!   One main difference is the cyclone and bin setup to the DC17!   Here's hoping it has the DDM but I think not!

I would think they are for Spring release, well on the Dyson websites.   I would think the only reason the DC27 is on the web for catalogue stores in the UK is due to the new spring\summer book being out shortly (if not already!), and the new DC27 would appear in there so they would have updated their website!  Places like Argos usually show it in the catalogue putting a release date but it would not appear on their website until the release date!  Where as Littlewoods and Sam's Club have them available not to order!

I thought the DC27 was the self propelled upright!?  This must be the DC28 then!?  I think the DC26 is this corded handheld named 'knuckleduster' that is yet to surface!?

DC18

This message was modified Jan 7, 2009 by DC18
DysonInventsBig


Location: USA
Joined: Jul 31, 2007
Points: 1454

Re: The New Dyson DC27 Upright!
Reply #13   Jan 7, 2009 5:31 pm
DC18,

The DC17 is one of Dyson’s best sellers from what I know.  I believe any DC17 replacement must have a motor driven brushroll at minimum and sequential cyclonic separation if possible.  The DC27 looks to be replacing the DC14 simply because it is about what Dyson can legally advertise...  can he advertise “Best overall pickup” on the 27 as he currently advertises and enjoys with his DC17?  The DC27 looks to be using Root filtration only.  Since the many mega-manufacturers are copying Dyson, selling cyclonic vacuums is becoming more and more of a horse race run on “value trade”.  But the floating head seems to be a Dyson favorite feature, to bad it will prevent him from EVER making CR’s top 5 rankings.  CR claims to have up to 20 million readers (not subscribers) monthly.  More and more I run into people who do not own Dyson because of its CR ranking.  I would expect Hoovers new multi-cyclonic w/motor driven height adjustment vac to rank higher at CR than any Dyson.  Perhaps Mr. Dyson should re-think the floating head and/or invent an entirely new head.

DIB


DC18


Dyson, Sebo and Bissell user

Joined: Jul 25, 2007
Points: 294

Re: The New Dyson DC27 Upright!
Reply #14   Jan 7, 2009 6:18 pm
DIB

So the DC27 US version would have a motor driven brush bar but as the DC27 UK version is replacing the DC14 then the clutch version is used.  If the DC27 US version is a replacement over the DC17 then why is there no core\level 3 technology there if, well I suspect it is to be better than the DC17?  As for the UK version the smaller cyclones (which there are probabaly more than 8 small cyclones) will filter better than the DC14 probably better suction too, but the same clutch setup is no improvement over the DC14!?   I can see what you mean by 'value trade', but then Dyson is not about 'value trade' but that might be about to changeor has to change!  Yes Dyson's floating head is a feature of all his Upright vacuums since the DC01.  The reason for it then probably stands for the reason they still use it.  No extra switches\dails to bend down and turn\switch and 'fiddle' about with!   I've been saying for a while Dyson need to re-think the floating head!

One thing that still has not been learned on this DC27 is the limited access the cleaning head gives you!  Not only a re-think on the floating head but a redesign of the overall cleaning head\nozzle to give better cleaning access.  Take a look at the DC18\DC24 and DC25 they are going in the right direction, low profile cleaning heads!

The best floating head I have seen which auto adjusts without the users having to do anything is on the Sebo X4!

As you say the DC17 is Dyson best seller, I believe the same for the DC14 in the UK as before that the DC07 and DC04.  They are what we called Dyson's 'bread and butter' line.  The one out of the whole range that sells well.  So although the DC14 is due for replacement the DC27 has to fit into that slot where the DC14 is at present!  So nothing too radical a change from DC14 to the DC27 as not to loose that position within the whole range.  Which I suppose as you said 'value trade' comes in!

DC18

This message was modified Jan 7, 2009 by DC18
CarmineD


Joined: Dec 31, 2007
Points: 5894

Re: The New Dyson DC27 Upright!
Reply #15   Jan 8, 2009 7:43 am
Hello all:

WRT floating heads, you might want to read Venson's post on his new S7 MIELE Tango.  In particular the floating brush roll.  I suspect MIELE, after 80 years in the vacuum business, and brand new to the upright market [at least with its own home grown product] took great care to get the first one right.  Knowing that it has one chance to do it and do it right so its loyal customers and those soon to be would be completely convinced and satisfied with the results.  Granted these models cost twice what new DC27 and most dysons sell for.  Performance is priceless. 

Carmine D.

mole


.

Location: earth
Joined: Sep 30, 2007
Points: 783

Re: The New Dyson DC27 Upright!
Reply #16   Jan 8, 2009 8:53 am
Motorhead wrote:
This is really interesting, I would have thought it would come out in the Spring but certainly not this early.  I heard the DC27 was basically a DC17 with a revised brushroll, so it it struck me as odd to see that clutch control.  One source told me it might be DDM-equipped as well, but considering what other Dysons I heard were supposed to be DDM-equipped in the US and did not turn out that way, I'm going to believe *that* when I see it.

Now I'm itching to see their new self-propelled model they will be releasing shortly.

-MH


And the new and inproved DYSON [again] comes to a dealer near you in early 09, the new dc27 has new features such as ,six speed automatic transmission,with paddle shift, heated handle grip for winter time cleaning, new bright orange colors with gloshield for outdoor nightime vacuuming, and optional navigation system.

MSRP IN THE TWILITE ZONE..............

MOLE

HARDSELL


Joined: Aug 22, 2007
Points: 1293

Re: The New Dyson DC27 Upright!
Reply #17   Jan 8, 2009 8:54 am
CarmineD wrote:
Hello all:

WRT floating heads, you might want to read Venson's post on his new S7 MIELE Tango.  In particular the floating brush roll.  I suspect MIELE, after 80 years in the vacuum business, and brand new to the upright market [at least with its own home grown product] took great care to get the first one right.  Knowing that it has one chance to do it and do it right so its loyal customers and those soon to be would be completely convinced and satisfied with the results.  Granted these models cost twice what new DC27 and most dysons sell for.  Performance is priceless

Carmine D.


That is why Dyson costs more.

Looks like those Oreck freebies were pricey judging from its current financial position. Their cost certainly hasn't been R&D.

CarmineD


Joined: Dec 31, 2007
Points: 5894

Re: The New Dyson DC27 Upright!
Reply #18   Jan 8, 2009 9:02 am
Dyson sales are off 30 percent this year year.  Frequently dysons [even DC24/25] are now accompanied by 20 percent discounts and mark downs from MSRP with buyer incentives!  Same as using giveaways for the ORECK sales!

Carmine D.

This message was modified Jan 8, 2009 by CarmineD
DysonInventsBig


Location: USA
Joined: Jul 31, 2007
Points: 1454

Re: The New Dyson DC27 Upright!
Reply #19   Jan 8, 2009 4:12 pm
DC18 wrote:
DIB

So the DC27 US version would have a motor driven brush bar but as the DC27 UK version is replacing the DC14 then the clutch version is used.  If the DC27 US version is a replacement over the DC17 then why is there no core\level 3 technology there if, well I suspect it is to be better than the DC17?  As for the UK version the smaller cyclones (which there are probabaly more than 8 small cyclones) will filter better than the DC14 probably better suction too, but the same clutch setup is no improvement over the DC14!?   I can see what you mean by 'value trade', but then Dyson is not about 'value trade' but that might be about to changeor has to change!  Yes Dyson's floating head is a feature of all his Upright vacuums since the DC01.  The reason for it then probably stands for the reason they still use it.  No extra switches\dails to bend down and turn\switch and 'fiddle' about with!   I've been saying for a while Dyson need to re-think the floating head!

One thing that still has not been learned on this DC27 is the limited access the cleaning head gives you!  Not only a re-think on the floating head but a redesign of the overall cleaning head\nozzle to give better cleaning access.  Take a look at the DC18\DC24 and DC25 they are going in the right direction, low profile cleaning heads!

The best floating head I have seen which auto adjusts without the users having to do anything is on the Sebo X4!

As you say the DC17 is Dyson best seller, I believe the same for the DC14 in the UK as before that the DC07 and DC04.  They are what we called Dyson's 'bread and butter' line.  The one out of the whole range that sells well.  So although the DC14 is due for replacement the DC27 has to fit into that slot where the DC14 is at present!  So nothing too radical a change from DC14 to the DC27 as not to loose that position within the whole range.  Which I suppose as you said 'value trade' comes in!

DC18

DC18,

I must admit to some confusion.  The cut-away illustration (UK image) shows a clutched vacuum on American carpeting and so I thought this was the American version.

Yes, the Sam’s Club DC27 is DC17-like (motorized brushroll, etc.) but refined and without sequential filtration (Level 3).

 I like to see the clutch eliminated altogether (here in the U.S), unless Dyson can engineer a clutch that works 100% of the time on all carpeting and area rugs.  By comparison, motorized brushrolls work 100% every time.  IMO a good amount of eBay Dyson refurbishes being sold are customer returns due to clutch-chatter or related.  The DC07 does chatter somewhat on my Berber.  Can Dyson afford to sit back and watch Hoover, Bissell and others take his market due to clutch-chatter or otherwise?

It does not bother me much when a Dyson will not fit all the way under some furniture.  I use floor tools on the wand/hose.  But Dyson makes his customers pay up to $50 (floor tool pricing) for this privilege. Give people a free floor tool and problem solved.  In the Dyson v. Oreck lawsuit, Dyson complains of Oreck damaging their sales when they advertise (exploit a Dyson weakness) how a Dyson cannot fit under furniture.  Dyson said it was untrue, and that a floor tool can be used with their hose/wand to vacuum.  But of course this comes with an additional [up to] $50 floor tool price tag.  The DC21 floor tool does not articulate (up and down) and is almost worthless to vacuum under furniture, and so the $40-$50 Dyson articulated floor tool is a must (its not somewhat better, it’s far better).  :)

DIB

P.S.  I always like hearing the Dyson and/or vacuum guys from the UK.  Keep posting.


DC18


Dyson, Sebo and Bissell user

Joined: Jul 25, 2007
Points: 294

Re: The New Dyson DC27 Upright!
Reply #20   Jan 8, 2009 4:51 pm
DIB

Thanks for the reply.  No worries, I was surprised when I saw the DC27 on a UK website generally then to fine it on a US website.

I suppose the DC27 like here in the UK is to replace the US DC14!

Well it would have been a nice move away from the clutch on the DC27 for the UK version but we are not to luckly!   Must be a reason not to!  No Dyson can't afford to sit back but it looks that way!  He needs to 'dump' the clutch on the UK models!  Looking at just that one image there appears to be some improvements over the DC14, although I would have liked to have seen the Core\Level 3 on a UK Upright Dyson by now. One thing I'm still not sure is this 2 in 1 crevice and dusting brush tool!  The dusting brush is too small, I know from using the DC18 one!  The DC01 had a small dusting brush which was later changed on the DC01 'Absolute' model for a bigger one.  It's a good idea and works well on the DC16 handheld, but on an upright can make the slim crevice tool more bulky!  Another reason for you to buy one of the long crevice tools as an extra tool!

I can see where your coming from but I'm one of many that although the tools are to hand (and do like using them alot) you don't always want to be using the tools just for basic vacuuming of a room.  It nice to be able use to vacuum a room and get under low furniture without having get the wand out and go and get a floor tool out!  This issue was slightly addressed on the DC24 and DC25 $#%*, slimmer cleaning heads which was a slight issue on the original Ball DC15.   I can see where both Dyson and Oreck are coming from.  From Orecks point they adverise their vacuum to be able to lie flat and go under low furnture where as no Dyson can do that (only one ever did the DC03 - bring it back!!!), on the othe hand Dyson says a floor tool on the hose\wand can achieve this!   Like you say these extra tools to achieve this comes at an extra cost to the customer!  A floor tool was included on the top models of Dyson Uprights (UK) years ago like on the DC04 but they do not do it now! 

One thing always comes to mind, Dyson strives (which they do!) to make better products, surely this is an area along with the brush bar issue to improve upon!   The bulky head setup on the DC14 and DC27 and previous models can be an issue in the kitchen and vacuuming along skirting where cupboard plinths, pipes and radicators are in the way...stick out.  The DC03, DC18, DC24 and DC25 wouldn't have an issue!  

Don't get me wrong DIB, I do love Dyson Vacuums I'm just concerned they are not moving forwards with technology and design!   Before long like you say others will take their share away!

DC18

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