Vacuum Cleaners Discussions

http://gizmodo.com/345918/dyson-dc24-vac-sir-james-brings-his-ball-back

Two models, one small, one large :-

DC24
http://www.dyson.co.uk/store/product.asp?product=DC24-ALLFLOORS

DC25
http://www.dyson.co.uk/store/product.asp?product=DC25-ALLFLOORS

DC18 wrote:
DC18 - two points:

- I was told personally by Dyson's UK PR Manager than it was due in February
- In the Argos catalogue, the DC27 section contains a box saying 'Available February'

Model2

Have you asked the Dyson UK PR Manager why it never appeared in February!? The must be a reason for the hold back if it was to be February. As for Argos, they are always putting available dates in their Catalogue well before the manufactor has offically launched the product themselves, one reason for them doing this as I already stated. The same happened if I remember with the DC14! It would be interesting to see if you could actually order one from Argos and it be available! I did call the Dyson UK Helpline back in January\February when I first saw Argos and other UK online Retailer pitching the DC27 to see when it was available back then and they knew nothing about a DC27, it's only recently the Helpline has been told. Must be a reason for the delay or hold back!

DC18

DC18 wrote:
I'm not sure I understand your point about the Argos date; they wouldn't have run the 'Available February' note unless Dyson had indicated to them that it would be ready by February. They wouldn't just pull 'February' out of the air and print it! If there had been any ambiguity or doubt on Dyson's part, I'm sure Argos would have printed 'Available Summer 2009' or something, and suggested customers pre-order it - not that many customers would be willing to place an order and wait 5 months for a new cleaner, when most of them are in a rush to replace an old one which has broken!

The DC27 has been pulled from the Argos website entirely. Obviously, this is easier to modify than a huge print-run of catalogues!

I've checked the Argos inventory almost weekly for any sign of the DC27 being available to purchase; it's always been listed as 'unavailable'.

As far as I can tell, this launch has not gone as originally intended; there has been a delay (whatever the reason behind it) which wasn't counted on in January, when I was first in contact with Dyson about the cleaner.

I will ask Dyson about the situation - I just wanted to see if anyone here could provide any insight. The team at Dyson are always friendly and very helpful, but I don't like to bother them with every little query, if there's a possibility I can find the answer elsewhere!

The fault is not Argos and/or the retailers and/or the VDTA [as in the dyson DM 22].  It's dyson. 

Dyson is confused, bewildered, befuddled and uncertain what actions to take.  What models, where to market, and for how much.  Typical for a novice company in bad times especially in unfamiliar retail markets with cultural differences from the UK.  In dyson's case, a company solely owned by the founder, an engineer/designer with no business experience, who controls the Board of Directors' every move and decision. 

The problem is dyson, thanks to its founder, markets products that are pushed on an unwanting public at prices that are too high for the market to bear.  Especially in big box stores, its primary sales venue.  Dyson has arrived at a crossroads.  It's losing new vacuum market share in dollars and units to virtually all the other big box and indy stores' brands.  It doesn't know what to do to reverse the trend.  Welcome to the real world of sales Sir James.  Titles don't mean a thing.    

Carmine D.  

Thanks Model2 for your comments, interesting. Be interesting to know why the long wait for the DC27! Hopefully next month from what the Helpline told me! I've been waiting to go and see this new model in the shops, even though it's an updated version of the DC14!

DC18

CarmineD wrote:
I'll say it again.  Dyson is following Hoover's footsteps.  Keep introducing new models that are inferior to the previous ones.  At least Dyson phases the old models out.  Hoover simply changed model # or name and called it new.  With exception of some morons purchases sales dropped and they are history.

HARDSELL wrote:

Still wrong HS.  Don't compare HOOVER to your favorite brand as an excuse for dyson's shortcomings.  Dyson is solely owned and operated by Sir James.  He's at fault fof the problems with too many models that confuse the consumers.  The fault was never HOOVER it was MAYTAG management.   Despite the priority that MAYTAG always gave to its homegrown washers and driers, at the expense of vacuums, HOOVER held its own.  HOOVER's models and brand name triumph over many others over the years and still.  HOOVER, even under MAYTAG's poor tutelage, consistently beat out your favorite brand in the Consumer Reports ranks and ratings.  And HOOVER still does beat your brand in performance and sales. 

Carmine D.

HARDSELL wrote:
CarmineD wrote:
What’s confusing about Dyson.com's 2 steerable’s and 3 standard upright, 1 canister lineup? 

Buy contrast, Hoover.com has 30 uprights and 8 canisters.


DIB

DysonInventsBig wrote:

DIB:

HOOVER is a mainstream seller.  Always has been.  It's understandable to have a full and complete product line.  Dyson is a niche vacuum which can't sell to mainstream America thru big box stores in bad economic times.  Dyson lost market share in 2007 and 2008 to all the brands that it competes with in the big box stores.   Same for 2009, dyson sales are tanking in all the major retailers so far this year.

Carmine D.

CarmineD wrote:
If Hoover sales was so great why did they go belly up?