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DysonInventsBig


Location: USA
Joined: Jul 31, 2007
Points: 1454

Little vacuum cleaner men in big YouTube chairs...
Original Message   Feb 15, 2009 4:22 pm
How long until someone exposes the rubbish and lies of [vacuum cleaner] *clubbers and *dealers who use YouTube as their platform? 


DIB

*Not all, just many (are dirty).
This message was modified Feb 15, 2009 by DysonInventsBig



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CarmineD


Joined: Dec 31, 2007
Points: 5894

Re: Little vacuum cleaner men in big YouTube chairs...
Reply #13   Feb 20, 2009 6:43 am
Intensity is the Electrolux I was talking about.  I also thought it was 40 percent and is actually 50 percent.  I understand that is with a full bag inside the Intensity.  Here's the applicable cite from the ASA ruling [excerpted from your post] that I honed in on in mine:

"We [ASA] noted the independent test data submitted by Electrolux. Although we had not seen up-to-date comparative sales figures to support the market leadership claim made in the ad, we acknowledged that the independent laboratory test data provided by Electrolux showed that, when tested in accordance with International Electrotechnical Commission (IEC) Standard 60312 clause 2.8, the Intensity did have 50% more suction power than Dyson's DC14 as well as the other vacuum cleaners that Electrolux had tested."

As I stated in reply to DIB, I have not seen a Consumer Reports rank and rating on the Electrolux Intensity, tho I would certainly hope and want to. 

Carmine D.

CarmineD


Joined: Dec 31, 2007
Points: 5894

Re: Little vacuum cleaner men in big YouTube chairs...
Reply #14   Feb 20, 2009 6:59 am
Again from your post, I excerpted the relevant part of the dyson suit against Electrolux's claim.  The bottom line is this:  If you compare the Electrolux Intensity claim with the dyson counter claim, ASA ruled in favor of the Intensity on 50 percent greater suction power than the DC14.  What ASA did not rule in favor of Electrolux was on the further claim that suction power is linked to deep cleaning power.  And, therefore Electrolux could not make that additional claim w/o submission of futher evidence.

Carmine D.

Ad


An ad for an Electrolux Intensity vacuum cleaner in ERT magazine featured an image of the product above text that stated "THE EVOLUTION OF THE VACUUM CLEANER IS NOW COMPLETE ... The new 'Intensity' is so powerful, it surpasses the suction power of the leading upright in the UK by over 50%, giving your customers an intense deep clean".

Issue

Dyson Ltd, who believed the "leading upright in the UK" referred to the Dyson DC14, challenged whether the claim "The new 'Intensity' is so powerful, it surpasses the suction power of the leading upright in the UK by 50%, giving your customers an intense deep clean" was misleading, because they believed the suction power of the DC14 was greater than that of the Electrolux Intensity, which they believed decreased more quickly with use, and because it implied that the Electrolux Intensity cleaned better than the DC14.
CarmineD


Joined: Dec 31, 2007
Points: 5894

Re: Little vacuum cleaner men in big YouTube chairs...
Reply #15   Feb 20, 2009 7:02 am
PS:  Note ASA uses agitator, a HOOVER term, in referring to brush roll cleaning.

Carmine D.

CarmineD


Joined: Dec 31, 2007
Points: 5894

Re: Little vacuum cleaner men in big YouTube chairs...
Reply #16   Feb 20, 2009 7:10 am
WRT myths, a longstanding industry tale was that suction alone could clean rugs.  Some whose fave brand talked one time about not losing suction made this point too when they praised 270 Air Watts and kow towed the wimpy brush.

Clearly the ASA ruling squashes the suction myth for cleaning carpets.  Ironic?  Yes, but also a good ASA ruling.

Carmine D.

Model2


~ It Beats...as it Sweeps...as it Cleans ~

Location: England
Joined: Jan 8, 2009
Points: 155

Re: Little vacuum cleaner men in big YouTube chairs...
Reply #17   Feb 20, 2009 4:21 pm
'CarmineD wrote:
PS:  Note ASA uses agitator, a HOOVER term, in referring to brush roll cleaning.

Carmine D.


'Agitator', with a capital 'A', was certainly a Hoover term orginally, but now it's used interchangably with the terms 'brush roll' and 'brush bar' by many manufacturers; see for example the catalog listing for the Panasonic Icon models below, which references their 'beltless direct drive agitator'. Hoover abandoned the term, at least in the UK, in the early 1980s with the introduction of the Turbopower/Turbomaster uprights, which used the all-new 'Activator', which was a modern progression on the original Agitator design. Hoover UK sadly no longer use any form of beater on their upright brush bars.



~ However Clean - Hoover Cleaner ~
Model2


~ It Beats...as it Sweeps...as it Cleans ~

Location: England
Joined: Jan 8, 2009
Points: 155

Re: Little vacuum cleaner men in big YouTube chairs...
Reply #18   Feb 20, 2009 4:36 pm
CarmineD wrote:

As I stated in reply to DIB, I have not seen a Consumer Reports rank and rating on the Electrolux Intensity, tho I would certainly hope and want to. 

Carmine D.


I don't have the Consumer Reports findings on the Electrolux Intensity, but here's Which? Magazine's verdict:


Test criteriaRating
Cleaning
Carpet 4 stars
Laminate floors 4 stars
Floorboards 2 stars
Walls and corners 4 stars
Performance
Allergen retention 2 stars
Pet hair  5 stars
Noise 1 star
Ease of use
General use  3 stars
Emptying  4 stars
Cleaning stairs 1 star
Manoeuvrability  3 stars

I personally have an Electrolux Intensity, and I can confirm it does do a passable job on carpets. However, the RRP of £286 is laughable for a cleaner with such miniscule bags and no on-board tools. The cord is much, much too short, and it's incredibly heavy to push the bulky motor-unit/nozzle from the rear of the machine, especially when the front is glued to the carpet by the much vaunted suction! Also, it's main party-trick is it's ability to fold up small for storage. However, since you have to purchase an additional canister cleaner for 'above floor' cleaning, you lose the space you save by buying this expensive compact in the first place! It also weighs at least as much as a full-size upright. Save your money and go for a decent all-rounder.

~ However Clean - Hoover Cleaner ~
DysonInventsBig


Location: USA
Joined: Jul 31, 2007
Points: 1454

Re: Little vacuum cleaner men in big YouTube chairs...
Reply #19   Feb 20, 2009 5:19 pm
Model2,

I am always thankful hearing and seeing vacuum related information from the UK.  Thanks!

I’d like to reciprocate.  Below is a snapshot from 9/2007 CR Canada (for you too Carmine)...

DIB

< click to enlarge
This message was modified Feb 20, 2009 by DysonInventsBig



Model2


~ It Beats...as it Sweeps...as it Cleans ~

Location: England
Joined: Jan 8, 2009
Points: 155

Re: Little vacuum cleaner men in big YouTube chairs...
Reply #20   Feb 20, 2009 5:51 pm
DIB - glad to help! Thanks for posting that CR excerpt; I'm interested to see that the two top-scoring uprights are the Kenmore Progressives with 'Direct Drive'  - the beltless agitator is exactly the same design used by the Panasonic Icon in the catalogue page I posted above!! The Icon was a fantastic machine; I have 3 of them!  

~ However Clean - Hoover Cleaner ~
CarmineD


Joined: Dec 31, 2007
Points: 5894

Re: Little vacuum cleaner men in big YouTube chairs...
Reply #21   Feb 20, 2009 6:34 pm
Thank you. I pulled out my archived CR for October 2007 and see the Electrolux Intensity review.  Memory isn't what it was.  My vague recollection of the model is it's excellent rug cleaning ability and electronic finger tip controls and very smallish bag.  Tho as the ASA said, even with a bag in need of replacement it had 50 percent more suction power than a DC14 and other comparable vacuum brands and models.  A testament to the better paper bag quality on the market in today's industry.

Carmine D.

CarmineD


Joined: Dec 31, 2007
Points: 5894

Re: Little vacuum cleaner men in big YouTube chairs...
Reply #22   Feb 21, 2009 7:17 am
Model2 wrote:
The Icon was a fantastic machine; I have 3 of them!  



Panasonic Icons are bagged upright vacuums [not bagless].  WRT the term "agitator", nice to see that HOOVER's legacy is still alive and well in the industry.

Carmine D.

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