Vacuum Cleaners Discussions |
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Venson
Joined: Jul 23, 2007
Points: 1900
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Halo casts its "bread" upon the waters . . .
Original Message Oct 26, 2007 1:46 pm |
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Howdy all, Per a New York Times story, Halo ( http://www.gethalo.com ), the upright vacuum with the bug and germ killing UV light, as of last week has committed to a 20 million dollar advertising push over the next year in behalf of the new UV-ST model. This is a little less than half of what Hoover shells out in the same time window. The Halo UV-ST -- a fan-in-dirt- stream upright -- is priced at $499. The interesting part of the effort is that this may well be merely word play. Phil Smith who is president of BooneOakley, the firm devising the add campaign, states that, "Any vacuum, by Dyson, Hoover, Bissell, can't kill germs while it vacuums. We're not going after any maker or model. We don't see any competition." An ambitious approach but to the best of my knowledge, though UV technology is used for disinfecting water and for sterilization, Halo has not put forth bona fide test results as to how well its product actually works in regard to rug cleaning or disinfecting. Here's the link to the story but please note that you may have to apply for a free subscription to view it -- http://www.nytimes.com/2007/10/26/business/media/26adco.html Interested consumers may also call 866-638-4256 and request an owners manual. Best, Venson
This message was modified Oct 26, 2007 by Venson
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DysonInventsBig
Location: USA
Joined: Jul 31, 2007
Points: 1454
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Re: Halo casts its "bread" upon the waters . . .
Reply #16 Nov 23, 2007 6:10 pm |
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Hello guys, The HALO vacuum made another television appearance today, which I uploaded for your viewing. Here. Venson, thanks for the UV link (above). DIB
This message was modified Nov 23, 2007 by DysonInventsBig
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Venson
Joined: Jul 23, 2007
Points: 1900
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Re: Halo casts its "bread" upon the waters . . .
Reply #20 Dec 19, 2007 7:10 am |
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Hi, I wonder if the findings will set the folks at Halo to shaking in their shoes. Has any actual information regarding Halo sales been made since the launch of the new campaign? Anyway . . . Though this sounds like something as sweet and simple as getting run over by a lawn mower, they didn't make mention of what to do for the ones you miss. Fleas, though tiny, are fast and can leap far in comparison to their sze. I wouldn't want to have to high-tail it after one around my living room with just a Hoover and my glasses. As well, by the time you become aware that these itty-bitty unwanted guests have come to call there are usually far too many to merely sweep away. I know that larger insects like house flies and the common roach can often survive a trip through a straight suction vacuum but the trip might prove even easier for a tiny flea . The fan-in-dirt-stream upright is more the sure killer as everything it inhales collides with its spinning fan blades as well as the revolving brush. Two points for Halo. As for the UV light, I want to believe it really is killing the little buggers and not just giving them suntans. Your picture of the "creature" reminded me of a summer of fun I once had with my dear long departed dog Calvin after we took a fateful trip to the park across the street. I was a bit supicious of flea collars due to worries over needlessly exposing him to harmful chemical compounds. So there we sat, man and beast as one -- in that we were both scratching. Nothing solved the flea invasion in my apartmentt except insectide and a special shampoo for the pup. The vacuum method would have required more time than I was prepared to wait. -- or itch. Regards, Venson
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DysonInventsBig
Location: USA
Joined: Jul 31, 2007
Points: 1454
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Re: Halo casts its "bread" upon the waters . . .
Reply #22 Dec 19, 2007 1:39 pm |
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Hello, . "Science or Spin”? - View the Halo Vacuum press release here. The Halo PR video seems a bit deceiving with their self produced "News Update". This "fake news update" as well as some other claims (science or spin?) and/or play on words has made me loose respect and support for an American startup and their innovation (however large or small this innovation may be). DIB .
Note: Halo says they are spending $20m on marketing and they want to grow to be a $200m company.
This message was modified Dec 19, 2007 by DysonInventsBig
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Motorhead
Joined: Nov 2, 2007
Points: 409
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Re: Halo casts its "bread" upon the waters . . .
Reply #23 Dec 19, 2007 4:25 pm |
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Hi DIB, Great, interesting article, I never knew that the brush action of the vacuum would kill fleas. I always heard that there was some possibility of the fleas being alive in the bag (and worse, reproducing!). Glad to know that's not true, at least for motorized-brush machines anyway. Now I wonder about the possible effects UV light has on fleas? Hi Mole, You bring up an good point about fan-first machines. I've heard stories before about picking up objects with disastrous results, one in particular stands out, told to me by someone who has a cleaning business. He was vacuuming a client's house with an 80's Eureka Widetrack upright, and didn't notice the penny on the floor. Not only did it break the fan, but the sheer force caused it to go all the way through the plastic fan chamber and out the headlight lens, breaking the headlight bulb in the process! It's a miracle it didn't fly out any other direction and hit him, which it could have very well done, knowing how powerful those 7-amp Eurekas (or Sanitaires) are. According to what he told me, all of a sudden there was a loud "BANG!" and the machine stopped dead in its tracks. Looking closer he noticed the hole in the headlight lens and the penny on the ground...and you can see where it went from there ;-) So it seems there's always the possibility of picking up a hard object with the Halo and having it hit "just right"...it could very well take out the UV lights underneath! Take care all, Motorhead
This message was modified Dec 19, 2007 by Motorhead
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Venson
Joined: Jul 23, 2007
Points: 1900
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Re: Halo casts its "bread" upon the waters . . .
Reply #24 Dec 19, 2007 8:45 pm |
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Re the flea beating article it should be mentioned that Dr. Glen Needham -- named in the article -- is one of the guys who gave his "professional" view on the Halo website. Had this article come from anywhere else I might buy into it. Here is the link to the video page at Halo -- http://www.gethalo.com/science/ Venson
This message was modified Dec 19, 2007 by Venson
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